The generational shift in the workforce with millennials (ages 23 to 38 in 2019) accounting for nearly half of the U.S. labor force complicates things. Businesses and customers from different eras must get on the same page.
In this book, you’ll learn five key concepts that will help you break through the noise and tailor your customer experience to a new generation of decision-makers and consumers.
- Business is increasingly done between millennials
- Millennials overwhelmingly prefer video communication
- Providing tools, like CloudApp, that help reduce friction and speak to customers in the way that is most comfortable to them is critical for success