As long as the strategy and work are defined cross-functionally between Customer Success and marketing, it shouldn’t matter who drives.
Why Customer Success Is the Missing Link in Customer Marketing
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Help Desk Management: 6 Key Principles to Set up an Efficient System
…your team to do their best work. 6 Help Desk Management Best Practices 1. Don’t start from scratch. Work with what you have! When investing in help desk software, you…
How Customer Success Should Be Involved in Product Launches
The word for the week in Customer Success is “stickiness.” How do you get a CS team and Product to work together to on product launches to engage and retain customers?
What Is Success?
How do you define success? Jason Toy, our Chief Product Officer, shares his definition for individuals and groups.
18 Reasons Why Screen Recording Is Essential For Businesses
Digitally speaking, any image or video captured from your screen is a potential opportunity to convey a complex message or an idea. That’s when screen capture software featuring multiple video and recording tools comes in handy.
How to Collaborate: Product Marketing and Customer Success
…the RIGHT information to each other. What is Customer Success Customer Success works with the customer to ensure their goals are being met. The Customer Success Manager (CSM) is responsible…
How imFORZA Uses CloudApp to Save Its Employees Hundreds of Hours
CloudApp has saved our team hundreds of hours of time in our marketing, sales, service, project management, and training efforts.
How to Send A Video Through Email
Like all other files, it’s possible to send videos via emails and you can do this with any email provider. Whether you’re new to email or encountering issues with oversized embedded videos that embedded videos in emails are too large to send, this guide offers solutions for seamlessly sending videos via email. Let’s check them out!
Your Customer Success Team Is Really Support: From Recognition to Remediation
A common question in early stage implementations of Customer Success is “Why do I need to differentiate CS and support?
3 Ways I Use CloudApp As a Product Manager
What impact does CloudApp make on the daily life of a Product Manager? Our very own Phin spells it out here.
How To Make A Self-Service Knowledge Base for Customers
You want to provide the best customer service, but you also know the challenges you might face, including having teams on standby 24/7. How about you create a knowledge base that takes the load off your customer service team? With this repository, your customers will be able to solve some of their most pressing problems, and your agents will check in for more complex issues. Let’s show you how to create one, plus the best practices and tools you can use.
Stop Saying Customer Success vs Support
…you would even mention customer support and customer success in the same sentence. While customer support and customer success are different teams with different purposes, they are very much partners….
