Lunchbox Case Study
The Lunchbox team optimizes user research, QA, and feedback loops, driving efficiency and enhancing internal collaboration.
Contact Sales
Key Success Outcomes
Here's where Lunchbox saw the most impact.
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Improve efficiency in user research and feedback sharing
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Simplified cross-platform QA and troubleshooting
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Enhanced internal communication and documentation
About Lunchbox
Industry:
Software & Technology
Size:
Medium (101 - 250 employees)
Use Case:
User Experience Research, Quality Assurance, Internal Feedback
Headquarters:
Lunchbox is a food tech company providing first-party online ordering systems for restaurants. Their tools are designed to empower restaurants to grow and manage their digital orders, improve customer retention, and increase operational efficiency. Lunchbox strives to bring cutting-edge solutions to the food industry, helping brands achieve seamless digital transformation.
Key Features Leveraged:
- Screen Capture
- Screen Recording
- GIFs
- Annotations
The Challenge
As a rapidly growing company, Lunchbox needed a tool to support its user experience research (UXR) and quality assurance (QA) processes, ensuring smooth collaboration between internal teams like product, design, and development. The challenge was to capture user interactions, provide clear feedback to developers, and document UI inconsistencies between iOS, Android, and web platforms.
Additionally, the UX team at Lunchbox required a solution that enabled them to create short video snippets and share them efficiently within the team, making it easier to capture and highlight user behaviors and bugs.
“Zight has been a blessing for creating short clips from user sessions and providing actionable feedback to developers. It’s become an irreplaceable tool in our daily workflow.”
— Marija Golubovic, UX Researcher, Lunchbox
The Zight Solution
Zight provided Lunchbox with a streamlined way to record video clips of user interactions, making it easier for the UX team to extract key moments from user interviews and research sessions. This eliminated the need for complex video editing tools, allowing the team to capture snippets and share actionable feedback quickly with stakeholders.
The QA team leveraged Zight’s screen recording and GIF creation features to compare iOS, Android, and web versions of their platform, highlighting differences in UI and UX with annotated screenshots. The ability to easily capture and annotate cross-platform discrepancies helped Lunchbox improve its internal documentation and accelerate troubleshooting efforts.
By using Zight’s file-sharing capabilities, Lunchbox significantly improved the speed and clarity of internal communications, whether it was sharing annotated screenshots or sending concise video recordings that provided visual explanations of bugs or feedback.
“The ability to generate a shareable URL in seconds and send it out instantly has been a game-changer for our team. It streamlines our communication and saves us valuable time, especially when working with cross-functional teams or external partners.”
— Marija Golubovic, UX Researcher, Lunchbox
The Results
With Zight, Lunchbox saw a marked improvement in its user research efficiency and cross-platform QA processes. The ability to quickly capture and share specific moments from user sessions and platform tests enabled the team to reduce feedback loops, improve communication clarity, and enhance collaboration between UX, product, and development teams.
Zight’s annotation and video recording tools also improved internal communication by reducing misunderstandings and providing visual context, ensuring that every team member had a clear understanding of the tasks at hand. This ultimately led to faster bug fixes, enhanced product quality, and more streamlined processes.
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