Facebook Video Marketing: Expert Tips to Improve Engagement and Brand Awareness

1. Keep videos short

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2. Educate consumers

3. Make the first few seconds interesting ‍

4. Schedule smart ‍

5. Entertain throughout

6. Try to keep content stable

7. Add ‘Watch Video’ as your profile call-to-action

8. Add a call-to-action to individual videos

9. Feature a video in the ‘About’ section

10. Use playlists