Many consumer experience trends show customers have higher expectations from customer support teams. They expect exceptional experience, faster resolution, and quick responses. To meet and…
5 Beginner Mistakes When Using Asynchronous Video
Written by Joseph Martin, Co-founder & CEO of Zight · February 23, 2022 Sydney Strader notes, “The CS landscape has changed significantly over the years, and…
My Biggest Mistakes & Biggest Wins Hiring in Customer Success
…to you, it the best rarely will. Hiring managers should be sourcing talent in tandem with recruiters. This is time well spent as it helps the recruiting team align on…
Exceeding Customer Expectations in a Post-COVID World
Today, consumer experience is one of the most crucial differentiators. From attracting new customers to engaging and keeping them over time, more and more businesses…
How to Create a New Customer Success Job from Scratch
In creating a new Customer Success job, you need to think through the key focuses for the role, the job description and the interview process.
How Can You Turn Customers Into Brand Advocates?
It’s plain as day on social media: There are brands that have customers who are avid fans. These customers create free marketing, essentially–they post, engage with their own communities organically…
Using Asynchronous Video in Customer Support
A new live chat support study by SuperOffice reports that 21% of businesses don’t respond to live chat requests. In addition, with increasing chat volumes each…
How to Make Difficult Customer Conversations Easier
In customer support, you’re bound to have difficult customer conversations. Often, people get confused, have bad days, and things go wrong. However, difficult, disgruntled, and…
The Reality of Zoom Fatigue (and How to Fight It)
When the COVID-19 pandemic first hit, businesses quickly transitioned to remote work. Sadly, many employees found themselves tired and burned out by the tools meant…
CloudApp in Real Life: How “Today’s Business” Saves Time and Boosts Professionalism
We recently had the chance to sit down with Joe Sanfilippo, Today’s Business’ Manager of Growth and Partnerships, and talk about his team’s experience with CloudApp.
How to Use Screenshots in Customer Success
Written by Joseph Martin, Co-founder & CEO of Zight · February 7, 2022 Shep Hyken notes, “I’m often surprised at how companies find ways to improve…
Brands with the Best Customer Service
…the Best Customer Service Positive customer service experiences are a result of customer-centric staff who excel at: Responding fast. Customers appreciate quick customer support response times when they highlight a…









