Customers and companies confuse Customer Support and Customer Success all the time. Why is that?
Customer Support vs Customer Success: What’s the Difference?
Read More
How to Provide Constructive Feedback with Zight
In any workplace, proper feedback can boost team morale and productivity. Yet, over 65% of workers say they need more feedback, and less than 35%…
How Video Can Personalize Customer Engagement
…on a few ways businesses can use video to provide a more personalized experience to increase customer engagement. Ways to Personalize Customer Engagement Through Synchronous Video As mentioned above, synchronous…
The ABCs of Customer Engagement
Customer engagement–it’s a big deal. Everyone is trying to improve their customer’s experience. An engaged customer is a raving fan. They’re more loyal (greater lifetime value), will give constructive feedback…
How Mobile UI Affects Customer Success
Today, the business world is customer-centric, so communication has significantly changed from the viewpoint of “me” to “you.” The target customer is at the center…
Dear, Customer (What I Wish My Customers Knew About My Job)
In working in customer success, there are some things we leave unsaid. In this article, I look at some things we often don’t directly say to customers, but we just hope that they know.
5 Best Practices for Compelling Async Video
Today, video is everywhere in the business world, from webinar panels and video conferencing to shoot-and-share social media videos and business productions featuring employees. Written…
Should You Mix Customer Success & Sales?
Should customer success teams have an incremental revenue goal? We ask the experts here.
How to Authentically Engage Customers: 4 Core Competencies
…the North Star in customer success is advisory, we can’t always get there. Why can’t we get to strategy? There are several blockers: Not setting expectations with customers Customer not…
5 Ways to Encourage a Positive Company Culture
Company culture is a vital part of every business. It affects every aspect of a business. From attracting top talent to enhancing employee satisfaction, it’s…
How to Leverage Sales from Customer Success
/*! elementor – v3.9.0 – 06-12-2022 */ .elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px} Written by Joseph Martin, Co-founder & CEO of Zight · March…
My Favorite Tech to Authentically Engage Customers
Apps here, there, everywhere. What apps actually work if you want to authentically engage customers?
