Leadership means different things to different people. Jason Toy, CloudApp’s Chief Product Officer, relates his thoughts on what it means to him.
How to Reduce Customer Support Tickets With a Knowledge Base
More and more customers prefer self-service over having to engage with a company’s support team. Support-seekers often think of self-service as the fasted method to resolve their issue. No waiting in a queue, no explaining the problem, just searching for the results and following along. Having this information readily available for customers can greatly reduce customer support tickets.
Leveraging Data to Drive Change: Customer Success Management vs. Support
How can customer success management and support teams drive real change? It comes down to data.
15 Top Customer Experience Trends in 2025
Do you want to provide the best customer experience? To help you get started, we’ve explored the best customer experience trends that will work for all businesses in 2025 and beyond. Read on for more!
Customer Support vs Customer Success: What’s the Difference?
Customers and companies confuse Customer Support and Customer Success all the time. Why is that?
How to Provide Constructive Feedback with Zight
In any workplace, proper feedback can boost team morale and productivity. Yet, over 65% of workers say they need more feedback, and less than 35%…
How Video Can Personalize Customer Engagement
…on a few ways businesses can use video to provide a more personalized experience to increase customer engagement. Ways to Personalize Customer Engagement Through Synchronous Video As mentioned above, synchronous…
The ABCs of Customer Engagement
Customer engagement–it’s a big deal. Everyone is trying to improve their customer’s experience. An engaged customer is a raving fan. They’re more loyal (greater lifetime value), will give constructive feedback…
How Mobile UI Affects Customer Success
Today, the business world is customer-centric, so communication has significantly changed from the viewpoint of “me” to “you.” The target customer is at the center…
Dear, Customer (What I Wish My Customers Knew About My Job)
In working in customer success, there are some things we leave unsaid. In this article, I look at some things we often don’t directly say to customers, but we just hope that they know.
5 Best Practices for Compelling Async Video
Today, video is everywhere in the business world, from webinar panels and video conferencing to shoot-and-share social media videos and business productions featuring employees. Unfortunately,…
Should You Mix Customer Success & Sales?
Should customer success teams have an incremental revenue goal? We ask the experts here.









